Herbert (Herb) D. Kelleher, Executive Chairman of the Board
Gary Kelly, Vice Chairman of the Board and Chief Executive Officer
Colleen Barrett, President
Left to Right: Gary Kelly, Colleen Barrett and Herb Kelleher
Headquarters:
P.O. Box 36611
2702 Love Field Drive
Dallas, TX 75235
About the Company:
The airline began service June 18, 1971 with flights to Houston, Dallas, and San Antonio. Southwest topped the monthly domestic originating passenger rankings for the first time in May 2003. Southwest is also the largest carrier based on scheduled domestic departures. Yearend results for 2004 marked Southwest's 32nd consecutive year of profitability. Southwest became a major airline in 1989 when it exceeded the billion-dollar revenue mark. Southwest is the United States' most successful low-fare, highfrequency, point-to-point carrier.
Daily Departures:
Nearly 3,000
flights a day
Employees:
Approximately 31,000
total Employees throughout the Southwest system.
Stock:
Common stock is traded under the symbol "LUV" on the NYSE.
2004 Financial Statistics:
• Net income: $313 million
• Total passengers carried: 70.9 million
• Total RPMs: 53.4 billion
• Passenger load factor: 69.5 percent
• Total operating revenue: $6.5 billion
FLEET: Southwest currently operates 417 Boeing 737 jets (as of January 31, 2005) .
Type
Number
Seats
737-300
194
137
737-500
25
122
737-700
217
137
The Company's fleet has an average age of about 9 years.
The average aircraft trip length is 606 miles with an average duration of one hour and 45 minutes.
Southwest aircraft fly an average of more than seven flights per day, or about 12 ½ hours per day.
Southwest was the launch customer for the Boeing 737-700 in 1997. Southwest was also a launch customer for the Boeing 737-500 and -300 series aircraft.
Southwest is updating its traditional gold, red and orange paint scheme by adding canyon blue. All new aircraft will have the updated colors and interior. Existing aircraft will be retrofitted.
Performance-enhancing Blended Winglets have been added to our fleet of 737-700s. All new 737-700 aircraft arrive from Boeing with Blended Winglets installed.
